Pandemic restrictions as a result of COVID-19 posed an incredible challenge for dine-in restaurants this past year. However, in order to keep their businesses alive, restaurants resorted to a restaurant-to-consumer delivery strategy. The results have been overwhelmingly positive. So much so that some restaurants have transitioned into operating strictly out of ghost kitchens.
Ghost kitchens are a growing and innovative trend in the restaurant business. Rather than occupying a traditional storefront decorated with your typical restaurant furniture and amenities (tables, chairs, menus, waiters and waitresses, etc.), ghost kitchens operate out of a much smaller property and focus strictly on the preparing of food orders that are then delivered by third-party food delivery services or a restaurant’s own delivery service team. Research has indicated that this market could see a value of over $1 trillion by 2030.